a movie poster with an Egyptian themed profile of Anubis, with hieroglyphics-inspired details inside the profile. it says, Web Dev Challenge, along with the names of the sponsors, the devs, and the advisors

Illustration: Blvck Spades

The prompt: Come up with ways to connect people’s behavior to e-commerce incentives

Creating brand loyalty is everything to an e-commerce store. Our friends at Blvck Spades have a great product, and they need help coming up with ways to incentivize users to interact with their brand.

Your challenge is to build software that connects a user’s activity to incentives. Beyond an e-commerce store, many businesses might have an app, partnerships, or physical locations or events — our job is to connect a user’s activity in these other places to incentives in the e-commerce store using the Mailchimp users as the source of truth.

For example, something like “play 10 rounds of our game and get 10% off your order in the store”, or “show up to a local meetup and earn an exclusive, limited edition t-shirt”.

Apps must use Mailchimp as part of the build.

Make new connections and get expert guidance

We’ve set up a dedicated channel in the Learn With Jason Discord called #builder-chat for brainstorming, sharing ideas, and keeping each other accountable.

Find an accountabilibuddy, get expert guidance from the industry professionals, run your idea past Jason and other community members, and listen in to what the rest of the community is cooking up in this open call to kick off the hackathon.

RSVP to add it to your calendar:

The first 5 devs to submit a qualifying app get their choice of gear

The first 5 qualifying apps submitted will receive an item of their choice, up to $150 value, from one of the following sites:

Watch the episode for inspiration

See how Bree, Robbie, Ximena, and Anthony tackled the challenge in the latest episode of Web Dev Challenge to jumpstart your own creativity.

The rules and how to submit

If you want to play along, here’s how:

  1. Build a web app that meets the challenge
  2. Spend 30 minutes¹ planning your app
  3. Spend 4 hours¹ building your app
  4. Use Mailchimp to build your web app
  5. Publish the source code as a public GitHub repo
  6. Publish the web app to a public URL
  7. Submit your web app by 11:59 pm Pacific on Monday, Dec 16, 2024

Submit your web app

Happy building! Let’s have some fun.